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By Hanna Huliako

People matter

Why People Matter in Visualizations?
Behind every data point lies a human story waiting to be uncovered. In the realm of visual storytelling, the inclusion of people isn't just about aesthetics—it's a powerful psychological tool that taps into our need for connection, empathy, and understanding.

Human beings are wired to empathize with other humans. When we see faces, emotions, and personal stories in visualizations, we naturally connect on a deeper level.
In the art of visual storytelling, psychology is a powerful ally. By understanding the psychological principles behind human perception and behavior, you can harness the transformative power of people in your visualizations. From fostering empathy and relatability to influencing social proof and evoking emotional responses, incorporating people into your data-driven narratives is more than just a design choice—it's a strategic imperative for creating impactful and compelling stories that resonate with your audience on a profound level.
But this is just the beginning. In the coming weeks, we'll dive deeper into the innovative ways AI. Stay tuned for in-depth explorations how AI integration is reshaping the future of visual storytelling.




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