realiZtic - http://www.realiZtic.com
Early proposal for the Boxpark "NIKEFUEL STATION" facade that was designed in the run up to the London Olympics 2012.
The layout changed. The huge interactive LED wall that responds to pedestrians, creating excitement for the anticipated opening, stayed.
http://www.boxpark.co.uk/
"BOXPARK Shoreditch is a retail revolution – the world’s first pop-up mall. Based in the heart of East London, for the next five years.
BOXPARK strips and refits shipping containers to create unique, low cost, low risk, ‘box shops’.
The world’s first ‘pop-up’ mall – so named because its basic building blocks are inherently movable: they can, and will, literally pop up anywhere in the world!"
www.realiZtic.com
