McGibbon Hotel - Side Front on view
Dusk, rainy day in Georgetown, Ontario Canada.
Front on elevations are typically more challenging than your average rendering, because the sense of depth and directing people's eye is guided only by lighting and colours. You don't have the advantage of placing the camera on an angle that you know will drive the attention to the specific spot you want, so in this case lighting is always critical.
We worked multiple versions, with different lighting settings. Everything can be improved, but we are happy with this end result.... at least for now :-)