These CGI Photography interiors are created by our in house illustrators for one of the country’s leading DIY chains. The project had to be completed with in a 3 week period including all the interior design boards and approvals. We’ve had a close relationship with this Client for many years and maximised their 3D model file we hold in our product and props libraries.
The aim was to produce roomset photography of bedroom furniture using CGI with a warm photorealistic lifestyle normally not associated with CGI. The reuse of the CGI roomsets was integral to the brochure layout, highlighting the client’s own style houses.