urbnlanes

Software Used: 3Ds Max, Corona, Cinema 4D "Did not participate in modelling"
Company: Badie Architects
Year: 2024

A pitch made in 3 day for urbnlanes in New Cairo on point90 st. with the concept of creating masses visible to the crowds and cutting yellow lanes through them to create the visual linear effect which is the company’s fingerprint in the industry.

Facing some challenges creating this scene was a refreshing experience giving the timeline of 3 days on visualization. Creating surroundings to compliment the existing street and still highlighting the building while creating this warm yellow vibe to it to stick to the company’s theme was the go to style for me.